Towards one million: Our moment of opportunity

Mayor Peter Flannery standing next to two signs, one for the white paper, one for Invest Moreton Bay.

“Growth is inevitable, but success is not. If we want a city that’s not just growing, but thriving, we need to act now,”  said Mayor Peter Flannery. 

The University of the Sunshine Coast, working with City of Moreton Bay, has created a new economic white paper. The paper, Towards one million: Our moment of opportunity, highlights the need to work together to build a thriving, resilient and inclusive economy. It emphasises collaboration between government, businesses, schools, and the community.

The paper expands on Council's City of Tomorrow Advocacy Strategy. It will help us transform the city and deliver long-term benefits for the community. By working together, we can grow into a $78.5 billion economy by 2060.

The 5 emerging themes

Productive growth

  • Increased local employment and high-value job densities
  • More innovation-driven growth
  • Social responsibility and liveability in economic planning

Bold polycentric planning

  • Multiple economic centres with integrated land use, transport, and digital connectivity
  • Balanced, accessible and sustainable city infrastructure

Growing and attracting talent

  • Expanded education and training
  • Strengthened workforce development
  • A talent pipeline for skilled workers and new industries

Accelerating innovation

  • Thriving innovation hubs
  • Expanded business growth and knowledge sharing
  • Strengthen industry–research partnerships
  • New opportunities in the circular economy and advanced manufacturing

Building resilience

  • A more diverse economy
  • Strengthened supply chains
  • Increased social infrastructure
  • Expanded local skills and climate adaptation

These key themes will help Moreton Bay to plan for a stronger, smarter, and more sustainable city.

Ready to learn more?

Download the white paper, Towards one million: Our moment of opportunity(PDF, 16MB).

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